The Account Manager is responsible for building and nurturing long-term relationships with B2B clients, ensuring satisfaction, retention, and account growth. The role involves understanding client needs, coordinating with internal teams, and ensuring the successful delivery of digital solutions in a fully remote working environment.
Key responsibilities & duties
Act as the primary point of contact for assigned B2B clients.
Understand client business goals, challenges, and needs to offer tailored digital solutions.
Coordinate internally with marketing, design, IT, and operations teams to ensure timely and high-quality service delivery.
Prepare and present performance reports, proposals, and upselling opportunities to clients.
Handle client feedback, concerns, and escalations professionally and promptly.
Identify opportunities for account growth and suggest services that match client needs.
Ensure contract renewals, upsells, and high client retention rates.
Maintain updated records of client communications, contracts, and project details.
Technical Skills Required:
CRM management (e.g., HubSpot, Zoho CRM)
Excellent client communication (verbal and written)
Project coordination and management skills
Knowledge of digital marketing basics (SEO, Paid Ads, Social Media)
Ability to prepare professional presentations and proposals
Basic data analysis and reporting
Problem-solving and conflict resolution
Soft Skills Required:
Excellent interpersonal and relationship-building skills
Strong organizational skills
Negotiation and persuasion skills
Proactive mindset
Strategic thinking
Emotional intelligence
Attention to detail and commitment to service quality
Academic or Trade Qualifications:
Bachelor’s degree in Business Administration, Marketing, Communication, or a related field.
Professional certifications in Account Management, Customer Success, or Digital Marketing are a plus.