The Art Director leads the creative vision for digital campaigns, ensuring brand consistency and innovation across multiple markets. Responsible for guiding creative teams to produce high-quality visuals that meet client objectives in diverse B2B contexts.
Key responsibilities & duties
Develop and oversee creative concepts for B2B digital campaigns.
Lead design direction across all media formats including web, social, and video.
Collaborate with marketing, motion, and content teams for unified brand messaging.
Review and approve design deliverables for quality and market fit.
Stay updated on international design trends and cultural adaptations.
Technical Skills Required
Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign).
Understanding of UX/UI principles.
Knowledge of branding and market localization.
Soft Skills Required
Creative leadership and vision.
Cross-cultural communication.
Decision-making under tight deadlines.
Academic/Trade Qualifications
Bachelor’s in Graphic Design, Visual Arts, or related field.
5+ years in creative direction, preferably in B2B multi-market campaigns.
